B2B SaaS PPC Manager

Job Overview

simpletiger. com/ SimpleTiger is seeking a strategic, data-driven Senior PPC Manager to lead paid media strategy and execution for our B2B SaaS clients.

This role is ideal for a seasoned performance marketer with 5+ years of hands-on experience building, managing, and optimizing multi-channel paid advertising campaigns.

Job Description

Own campaign setup from end to end, including keyword research, audience strategy, account and campaign structure, ad group development, bid strategies, conversion tracking, budget allocation, and ad creative direction.

Monitor and optimize campaigns against core performance metrics, including CTR, CPC, CPL, CPA, conversion rate, pipeline contribution, ROAS, and ROI.

Analyze performance data to identify trends, diagnose issues, uncover growth opportunities, and provide actionable recommendations. Partner with content and design teams to develop high-performing ad creative and messaging that resonates with B2B SaaS buyers.

Key Responsibilities

• .simpletiger.com/ SimpleTiger is seeking a strategic, data-driven Senior PPC Manager to lead paid media strategy and execution for our B2B SaaS clients.
• This role is ideal for a seasoned performance marketer with 5+ years of hands-on experience building, managing, and optimizing multi-channel paid advertising campaigns.
• The Senior PPC Manager will own campaign performance across Google Ads, LinkedIn, Facebook, and Instagram; translate client growth objectives into effective paid media strategies; and deliver clear, proactive communication and recommendations.
• You will work closely with our SEO, content, design, sales, and product teams to maximize qualified pipeline, customer acquisition, and return on ad spend for a portfolio of SaaS clients.
• Key Responsibilities Develop and lead comprehensive paid media strategies tailored to each client’s growth stage, business model, target audience, sales cycle, and revenue goals.
• Independently build, launch, manage, and optimize campaigns across Google Ads, LinkedIn, Facebook, and Instagram.
• Develop and manage testing roadmaps for ad copy, creative, landing pages, offers, audiences, bidding strategies, and campaign structures.
• Manage paid media budgets responsibly, making informed recommendations on spend allocation, scaling opportunities, and efficiency improvements.

Required Skills and Qualifications

• This role is ideal for a seasoned performance marketer with 5+ years of hands-on experience building, managing, and optimizing multi-channel paid advertising campaigns.
• Requirements 5+ years of hands-on experience managing and optimizing PPC and paid social campaigns, ideally in B2B SaaS, an agency, or a high-growth technology environment.
• Proven experience managing substantial budgets across Google Ads and LinkedIn Ads, with required experience in Meta Ads Manager (Facebook and Instagram).
• Strong working knowledge of LinkedIn and Meta advertising, including audience development, retargeting, lead-generation campaigns, and full-funnel B2B campaign strategy.
• Experience launching campaigns from scratch and owning paid-media accounts from audit and strategy through execution, reporting, and continuous optimization.
• Experience using AI-enabled tools and advertising-platform automation to improve campaign analysis, creative development, workflow efficiency, and optimization-while applying sound judgment to validate outputs and recommendations.
• Strong analytical, written, verbal, and presentation skills, with the ability to translate complex performance data into clear, actionable recommendations for clients and internal stakeholders.
• Google Ads and Meta Blueprint certifications preferred, but not required.

Benefits and Perks

• Compensation & Benefits 100% remote work environment Results-oriented work environment Flexible working hours and vacation policy Company-provided computer for all team members All typical U.S.
• holidays observed with full paid time off Health insurance through the JustWorks HR platform 401(k) through Vestwell To apply:

Work Location and Schedule

This role is listed as Remote USA with location information shown as Remote USA. The employment type is Full Time.

About the Company

SimpleTiger is the organization connected with this listing. USA Jobs Today displays this opportunity for job discovery only, so applicants should verify company details, application instructions, and eligibility on the official employer website.