CRM Automation Manager
Job Overview
gg As part of our continued growth, Neo Group is recruiting on behalf of one of our local partners , leveraging our network of 1,400 talented professionals across 10+ countries.
Together, we are committed to delivering innovative, data-driven solutions that empower our clients and foster professional growth within a dynamic and collaborative workplace. We are on the lookout for a CRM Automation Manager to join our CRM Team.
Job Description
Role overview As a CRM Automation Manager, you’ll design and optimize automated communication journeys across the entire customer lifecycle. You’ll work across email, push, SMS, and in-app channels to create relevant and timely customer communication.
You’ll use A/B testing, campaign analytics, and customer behaviour data to improve conversion and retention, identify growth opportunities, and develop new ideas for automated CRM flows.
Onboarding Journeys: Develop onboarding and welcome journeys across email, push, SMS, and in-app channels. Reactivation: Create and manage reactivation campaigns and automated flows for different stages of the customer lifecycle.
A/B Testing: Run A/B tests to improve funnel conversion rates and reactivation performance. Analytics & Reporting: Analyze campaign results, build dashboards, and automate reporting and trigger logic.
Insights & Growth: Analyze customer behavior and conversion data to identify insights, develop growth hypotheses, and improve CRM performance. Requirements Experience: 2+ years of experience in CRM automation or marketing automation.
Automation Systems: Strong understanding of event-driven logic, customer segmentation, and CRM automation platforms such as Smartico, FastTrack, Customer. io, Optimove, or similar.
Key Responsibilities
- Together, we are committed to delivering innovative, data-driven solutions that empower our clients and foster professional growth within a dynamic and collaborative workplace.
- We are on the lookout for a CRM Automation Manager to join our CRM Team.
- Role overview As a CRM Automation Manager, you’ll design and optimize automated communication journeys across the entire customer lifecycle.
- Responsibilities Automation Flows: Design, build, and optimize automated communication flows across the customer lifecycle, from registration to churn prevention and reactivation.
- Reactivation: Create and manage reactivation campaigns and automated flows for different stages of the customer lifecycle.
- Analytics & Reporting: Analyze campaign results, build dashboards, and automate reporting and trigger logic.
- Cross-Functional Collaboration: Ability to work closely with Product, Analytics, Content, and Design teams to coordinate and deliver CRM campaigns.
Required Skills and Qualifications
- Requirements Experience: 2+ years of experience in CRM automation or marketing automation.
- CRM Automation: Hands-on experience with trigger-based lifecycle campaigns, including welcome flows, deposit conversion, churn prevention, and reactivation.
- Analytics: Strong analytical skills and practical experience with Looker, Tableau, or similar BI tools.
Benefits and Perks
- Benefits Remote work opportunity.
USA Jobs Today role summary
Role Summary
CRM Automation Manager at Neo Group is a remote United States position and is listed as Full Time.
gg As part of our continued growth, Neo Group is recruiting on behalf of one of our local partners , leveraging our network of 1,400 talented professionals across 10+ countries.
Review the employer's original description and official application page before applying; USA Jobs Today organizes source-supported details for readability without changing stated requirements.
Application Checklist
- Review the stated qualifications, including: Requirements Experience: 2+ years of experience in CRM automation or marketing automation. CRM Automation: Hands-on experience with trigger-based lifecycle campaigns, including welcome flows, deposit conversion, churn prevention, and reactivation.
- Confirm that the official application page still lists the role as open.
- Verify the work location and any United States eligibility or work-authorization requirements.
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Work Location and Schedule
This role is listed as Remote USA with location information shown as Remote USA. The employment type is Full Time.
About the Company
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